Launching a Heritage Golf Festival in the Highlands
Overview
Golspie Golf Club marked 100 years since legendary course architect James Braid completed work on the course in 1926. To support the launch of the 2026 James Braid Centenary Festival of Golf, I developed the core written content promoting the four-day event.
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My role
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Wrote and distributed a press release announcing the festival
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Developed the heritage-led narrative around James Braid’s legacy at Golspie
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Drafted an SEO-optimised event landing page, including meta data, keyword-led headings and calls to action to support search visibility and bookings
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The outcome
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The announcement secured press coverage in publications including The Scotsman, Golf Business News and Golf Highland, helping introduce the festival to a wider golfing audience.
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The landing page now acts as the central hub for the event, bringing together PR coverage, social media activity and direct enquiries while providing clear information for visitors and potential sponsors.
